In the mythical city of Marrakech we strive to meet the need for products with a deep cultural connection
Our culture
Illustrate one or more weaving techniques in a clear and easily readable way – specific to the city and the country.
Handwoven fabrics
Carpet weaving
Weaving of Boucharouite and others
The manual gesture is precious but also costly as it takes time and several interventions.
Provide impeccable quality
Stand out with very specific workmanship leading to unique original products
Traditional Craft - Contemporary Design - Fair Production
Team
Renuka Reddy
Partner
Hafsa RIDAOUI
Co-CEO
Patricia Kahane
Founder, Partner, Co-CEO
Naima Mziri
Administration
Meryem Belhag
Dyeing manager/ Production coordinator
Mohamed Elattar
Master weaver
Mohamed El berd
Senior winder
Ahmed Sarmouh
Senior weaver
Omar Arkadou
Senior weaver
Khadija Ait Ahmed Ou Said
Senior weaver
Abdelhafid El Hafiane
Junior weaver
Rachida Benammi
Cleaning lady
Mouad Ait lfaqih
Courier/ Apprentice weaver
Partner Network
Sustainable Production
Apart from fine yarns we use
Scraps of cotton, linen, leather and silk
Plant fibers (rattan and jute)
Animal fibers (wool and silk)